Blog
The Importance of Optimizing Directory Listings Online
As part of the ever-evolving consumer behavior, customers research online before deciding to transact with any business. They flock to the internet in search of answers for their questions and inhibitions, as well as suggestions and ideas on what to eat, purchase, and even [...]
B2B Web Design Best Practices That Attract Leads
Most companies that run a website will have one unifying goal—to generate leads. However, B2C selling and B2B selling aren’t always one and the same. When it comes to crafting the perfect B2B website lead generation strategy, it’s less about being extravagant and more [...]
The Importance of SEO in Mobile App Development
In today’s society, it’s incredibly difficult for a business to succeed without the semblance of an online presence. By always remaining within sight of your consumers, your brand gets to stay at the top of their minds. It is for this reason that digital [...]
What B2B Companies Should Know About Social Media Presence
In today’s age, a business can only succeed if it remains within the visibility of its customers. Thanks to the advent of social media, staying within the sphere of the public has become so much easier. While this has made marketing so much easier [...]
3 Ways Social Media Can Impact Your SEO
Ranking high on search engines is the name of the game for various businesses as it plays an integral part in generating traffic and leads for your company. Increasing your search engine results page (SERPs) can also boost your brand’s authenticity in the eyes [...]
4 eCommerce SEO Mistakes You Can’t Risk Making
Businesses in the e-commerce industry are receiving one of its most significant spikes in recent years. Since people are forced to stay at home during the COVID-19 pandemic, a massive influx of online viewing behavior has become the norm in browsing and availing of [...]
eCommerce Website Design: 5 Features You Can’t Forget
eCommerce websites have one main objective: to help customers complete a purchase. Everything available on your site should contribute to that goal. Keeping it simple, receptive, and accessible is definitely preferable to cluttering it with unnecessary features. Filters, comparison options, categories, purchasing options, and [...]
PPC Strategies Your eCommerce Business Should Be Applying
The number of people spending most of their time on the internet has risen exponentially. Much of day-to-day operations already happen through the cyberworld, from work, education, connection, and even shopping. As the world shifts and changes into digital, so do individual needs and [...]
4 Social Media Management Guidelines for Driving Brand Visibility
Social media is an integral part of the daily life of an average person—which is why social media management is necessary for a business to make the biggest impact. At CloudMellow, digital marketing efforts aren’t just about creating the best advertisements, it’s about utilizing [...]